Tuesday, 29 March 2011

5) How did you attract/address your audience

In order to address my audience, I will need to use generic conventions which appeal to them. I order to find this information out effectively, I carried out two surveys, one with a class of year 13 media students and the other over Christmas with neighbors, and people who work with my parents. This way I can appeal to both the under 18 female demographic, and also the over 18 demographic. However I found that the demographic that Intruder would most appeal to is around 35-45. This is because this is the age of the character Jo, and therefore the audience will identify with her as they are the same age and Jo also leads the lifestyle an aspiring female audience would want to lead.
I found our that they liked thriller films such as Psycho and the Sixth Sense and therefore I tried to use as many intertextual links as possible, for example the use of the bath/shower. 
I also used fast editing to appeal to my audience, especially where they are both walking up the corridor, which juxtaposes the slow, steady- paced narrative structure, offering an intelligent contrast for the audience. 
I also attracted them with the soundtrack. They said that they enjoyed thriller films with a psychological chase, therefore I wanted to chose a track that reinforces this. 

1 comment:

  1. Questions 5 & 6:

    You have satisfactorily identified aspect of your target audience but you needed to reference specific aspects of your characters and the plot to explain which demographic would most identify with your film. The age of the main character and the intruder indicate an aspiring female audience of about 20-30 who could identify with Jo because she reflects their lifestyle. You needed to make this point clearer, nevertheless you have discussed target audience proficiently.

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