Tuesday, 29 March 2011

4) Who would be the audience for your media product?

Audience's for thriller films vary greatly depending on the various aspects of the film. In order to find out the audience for my media product, I firstly asked male students of my age in a questionnaire to identify what they looked for in thriller films. They said that they enjoyed explosions, fast paced car chases and graphic scenes. Obviously- with my resources I would be unable to create such effects and believe that my thriller is much more psychological and slower paced. As a result of this, I knew Intruder would not attract the 16-21 male demographic. However, the female students I asked of the same age group said that they preferred the more psychological thriller such as the opening of my thriller film. They enjoyed thrillers that aren't 'obvious' and that made them think about what is going to
happen. After this part of the feedback, I asked them to watch my thriller opening and identify what
 thrillers are similar to my own. A majority said that Intruder reminded them of television series such as Silent witness. When I found this out, I looked on the Internet Movie Database at the demographic who enjoyed Silent Witness the most. I saw that it was females under the age of 18 and females between the ages of 30-44. Because these are the demographic for thrillers like my own, I think that my audience would also be females mostly under 18, however also appealing to women over the age of 18.
 The audience for my thriller film will go to university and study psychology or criminology and will aspire to become a psychologist specialising in criminal profiling or a police officer within forensics. Therefore the thriller genre is important to them as they enjoy using what they have learnt to figure out what is going to happen in the film. They enjoy the more psychological thriller films as they think that the less-obvious crimes are more interesting to work out.
   I found out that this demographic will most enjoy my thriller film from the questionnaire in which I carried out over Christmas. I also found out that these are the people most likely to watch films at independent cinemas such as CinemaCity. Picturehouse cinemas are also situated in University towns therefore there is a lot of opportunity for students to watch independent films such as my own.
   The audience for Intruder are most likely to watch television series such as Silent Witness, Luther, The Killing and Spooks. They also read crime books such as Lee Child, Patricia Cornwell and Steig Larsson.

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